Online and mobile casino games provider, Yggdrasil Gaming, has announced plans for a new concept in casino game development that may revolutionise the way casino content is developed. Yggdrasil White Label Studios will allow them to create bespoke slots content for their operators.

Operators using the Yggdrasil White Label Studios will work with a team of developers that will create exclusive content using Yggdrasil’s technology, as well as their BOOST and BRAG promotional tools. Operators will also be offered the option to integrate their existing games onto Yggdrasil’s iSENSE 2.0 platform.

White Label Studios will provide a complete package of game development, providing remote game servers, testing game performance and certification. Translation will also be available. Clients will need to meet no specific technical requirements with the Yggdrasil team taking care of all the details.

“Yggdrasil White Label Studios allows us to make a strategic commitment with operators where we both focus on what we know best,” announced Fredrik Elmqvist, chief executive of Yggdrasil.

“An operator knows its customer base, brand and strategy better than anyone else and we can now enable and deliver on that with our industry-leading platform and developmental expertise. Exclusive and customised content is a key differentiator for operators, and it is far more cost-effective for operators to work in partnership with Yggdrasil to develop this type of content.”

“White label solutions have proved extremely popular in this industry when it comes to platform provision, but this is the first time anyone has offered white label game design; it is going to revolutionise the way slots are developed.”

Yggdrasil plans for the White Label Studios to be able to manage up to three partners by the second quarter of 2017, with their ability to manage additional partners available from the second half of 2017.