UK-based gaming software provider, 1×2 Gaming, has announced their plans to rebrand as 1×2 Network as a reflection of the company’s growth since their launch in 2002. The announcement comes at a time when the company has just opened their new internal slots division, Iron Dog Studio.
While the company was first established with a niche market in mind, it has expanded in the last fifteen years to include a wide range of content and services.
“1×2 Network will now encompass all of our sub-brands, divisions and partners,” explained Kevin Reid, 1×2 Network Commercial Director. “1×2 Gaming will continue with our ever popular data driven virtual sports, soft games and casino offering, while we have a new independent creative team built under the Iron Dog Studio brand, which will focus on high production casino/slots content.”
The Iron Dog Studio will focus on the development of new high-quality slots titles, with six new games already having been launched. Cherry Blast, Cosmic Crystals, Gifts of Ostara, Neon Jungle, Paint and Treasure of Horus have already been deployed across the 1×2 Network integration web and with 40 current integrations including some of the biggest platforms in the industry, the games will become widely available in markets around the world.
All games have been launched in HTML5 for play via desktop, tablet and mobile, as well as retail. The new Iron Dog Studio content will be showcased at IGNITE at the Amsterdam iGaming Supershow from the 11th to the 14th of July.
“Having multiple brands will also allow our customers a range of content with varying different styles and niche targets,” continued Reid. “With the distribution that the 1×2 Network has established, it allows for a great range of content to be deployed over the coming months from ourselves and our partners.”